Developed under the MUT Steyr brand at Steyr Automotive, the ecoLifter is a next-generation lifting system for refuse collection vehicles.
By rethinking core mechanics—through optimized angle geometry and a purpose-built motor unit—the system delivers smoother motion, higher efficiency, and reduced wear.
Designed not just to work, but to lead.
A small shift in engineering, a big step in waste logistics.
My role focused on marketing support and visual communication.
This included developing the name ecoLifter, exploring cover design options, and creating renderings and simulations to communicate the system’s innovation more effectively—both internally and externally.
Not involved in the engineering itself, but in making sure it looked like the breakthrough it was.
Live at IFAT 2024
The ecoLifter on display at IFAT 2024 – including a live demo with dry material to simulate real-world usage. While no actual waste was involved (for obvious reasons), the system’s smooth and reliable tipping process still drew plenty of attention. A clean performance in every sense.
Interface Meets Engineering
Shown here: a schematic preview of the ecoLifter control interface. The control system itself was developed by XOOO, with whom I collaborated closely to create the visual layer. The goal was to make the user interface not only functional, but intuitive and clean – matching the overall design language of the vehicle.

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